Welcome to Fiesta Auto Group
Welcome to Fiesta Auto Group
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An Auto Group You Can Trust, Brands That You Love
At Fiesta Auto Group, we are committed to providing you with the best experience when searching for your new vehicle. We carry the brands you love along with stress-free buying options and exceptional service. Shop our vehicles today! View All New Vehicles
Our Reviews
It honestly saddens me to have to rewrite this review because the purchasing process with fiesta Subaru was amazing they were very respectful and attentive up until I made and completed the purchase of my vehicle and the best aftermarket service policies and dealership has to offer I've now had the vehicle a little over 2 years and in August my battery went dead and the vehicle wouldn't start so I purchased a new battery from AutoZone and installed it and took the vehicle to the dealership so they can see why my battery died supposedly they ran test ... Read More 
Google - Oct 15, 2026
bry and lawrence were are amazing! wonderful experience they got us exactly what we wanted in a timely manner
I would like to express my sincere gratitude to Ralph for the wonderful kindness and professionalism he showed me throughout my car-buying experience.
I truly appreciated that he was never pushy or made me feel pressured to buy a vehicle. He took the time to explain everything, patiently answered all of our questions, and followed through on everything he promised. After the sale, he even called to check in and make sure everything was okay and that I didn’t need anything else.
Ralph assured me that if I ever had any problems or questions, I could reach out to ... Read More 
Google - Oct 10, 2026
I bought a Kia K4 from the Albuquerque Fiesta Kia recently. The entire purchase was professional and relaxed thanks to Ralph Navarro. I highly recommend.
Service Center doesn't honor appointment times, they just throw you in whatever queue they have built up on that day at your scheduled time. Or, they ask you to come back many days after your scheduled appointment. Nothing particularly different about this practice as compared to other dealership service centers, just average. Appointment times only serve to make sure all the cars on a given day don't show up at the same time at 7:30am for service, and this allows them to build a queue slowly throughout the day.
EDIT: Came back and dropped off the vehicle at 7:30... Read More 
Google - Oct 9, 2026
We purchased a used car from Jose Moreno and Max Dancer at Fiesta Hyundai. They were great! Jose took us on the test drive and was relaxed, personable and knowledgeable. Max handled the sale professionally with patience, knowledge and great calm. We appreciated their relaxed manner. We had a specific used car in mind and Hyundai had it. So grateful we had a car to test drive in Santa Fe!
They have bad internal communication. Overcharge for diagnostic they dont need to run (don't let them charge you for something you didn't ask for) and refuse to do factory recalls on their oqn vehicles (which is illegal) and it will be reported. I have a full kia household and I am ashamed. Id rather pay their competitors to fix their own product.
I went into the dealership simply to look at a vehicle and see what they were willing to offer for my 2023 BMW 540. I made it clear from the beginning that I was mainly browsing and wanted to see what my options were before making any decisions.
Unfortunately, the offer they gave me for my BMW was extremely low. I was offered $5,000–$7,000 more by other dealerships, so I obviously walked away from the deal. On top of that, the vehicle they were trying to have me trade into wasn’t even comparable to what I currently drive, so there really wasn’... Read More 
Google - Sep 30, 2026
I should’ve trusted my gut not to take my Murano here for service. I used to take my Infiniti here for service years ago and they tried to scam me out of thousands of dollars for services I didn’t need- I’m glad i got a second opinion and thank god for honest mechanics who informed me I didn’t need half of the crap they were trying to sell me. My husband suggested we take our Murano here and I was hesitant but we thought maybe things had gotten better. Not the case. The first time we ... Read More 
Google - Sep 28, 2026
I contacted Fiesta Kia to discuss a possible community-event collaboration. Unfortunately, my phone conversation with sales manager KC Flores left me feeling dismissed and disrespected. I felt rushed off the phone before I had a fair opportunity to explain my idea, and my inquiry appeared to be treated like a marketing scam.
I understand that the dealership is under no obligation to accept my proposal. My concern is with how the conversation was handled. A polite explanation or referral to the appropriate person would have been appreciated. I hope Fiesta Kia’s management reviews this interaction and provides better customer ... Read More 
Google - Sep 22, 2026
It honestly saddens me to have to rewrite this review because the purchasing process with fiesta Subaru was amazing they were very respectful and attentive up until I made and completed the purchase of my vehicle and the best aftermarket service policies and dealership has to offer I've now had the vehicle a little over 2 years and in August my battery went dead and the vehicle wouldn't start so I purchased a new battery from AutoZone and installed it and took the vehicle to the dealership so they can see why my battery died supposedly they ran test ... Read More 
Google - Oct 15, 2026
bry and lawrence were are amazing! wonderful experience they got us exactly what we wanted in a timely manner
I would like to express my sincere gratitude to Ralph for the wonderful kindness and professionalism he showed me throughout my car-buying experience.
I truly appreciated that he was never pushy or made me feel pressured to buy a vehicle. He took the time to explain everything, patiently answered all of our questions, and followed through on everything he promised. After the sale, he even called to check in and make sure everything was okay and that I didn’t need anything else.
Ralph assured me that if I ever had any problems or questions, I could reach out to ... Read More 
Google - Oct 10, 2026
I bought a Kia K4 from the Albuquerque Fiesta Kia recently. The entire purchase was professional and relaxed thanks to Ralph Navarro. I highly recommend.
Service Center doesn't honor appointment times, they just throw you in whatever queue they have built up on that day at your scheduled time. Or, they ask you to come back many days after your scheduled appointment. Nothing particularly different about this practice as compared to other dealership service centers, just average. Appointment times only serve to make sure all the cars on a given day don't show up at the same time at 7:30am for service, and this allows them to build a queue slowly throughout the day.
EDIT: Came back and dropped off the vehicle at 7:30... Read More 
Google - Oct 9, 2026
We purchased a used car from Jose Moreno and Max Dancer at Fiesta Hyundai. They were great! Jose took us on the test drive and was relaxed, personable and knowledgeable. Max handled the sale professionally with patience, knowledge and great calm. We appreciated their relaxed manner. We had a specific used car in mind and Hyundai had it. So grateful we had a car to test drive in Santa Fe!
They have bad internal communication. Overcharge for diagnostic they dont need to run (don't let them charge you for something you didn't ask for) and refuse to do factory recalls on their oqn vehicles (which is illegal) and it will be reported. I have a full kia household and I am ashamed. Id rather pay their competitors to fix their own product.
I went into the dealership simply to look at a vehicle and see what they were willing to offer for my 2023 BMW 540. I made it clear from the beginning that I was mainly browsing and wanted to see what my options were before making any decisions.
Unfortunately, the offer they gave me for my BMW was extremely low. I was offered $5,000–$7,000 more by other dealerships, so I obviously walked away from the deal. On top of that, the vehicle they were trying to have me trade into wasn’t even comparable to what I currently drive, so there really wasn’... Read More 
Google - Sep 30, 2026
I should’ve trusted my gut not to take my Murano here for service. I used to take my Infiniti here for service years ago and they tried to scam me out of thousands of dollars for services I didn’t need- I’m glad i got a second opinion and thank god for honest mechanics who informed me I didn’t need half of the crap they were trying to sell me. My husband suggested we take our Murano here and I was hesitant but we thought maybe things had gotten better. Not the case. The first time we ... Read More 
Google - Sep 28, 2026
I contacted Fiesta Kia to discuss a possible community-event collaboration. Unfortunately, my phone conversation with sales manager KC Flores left me feeling dismissed and disrespected. I felt rushed off the phone before I had a fair opportunity to explain my idea, and my inquiry appeared to be treated like a marketing scam.
I understand that the dealership is under no obligation to accept my proposal. My concern is with how the conversation was handled. A polite explanation or referral to the appropriate person would have been appreciated. I hope Fiesta Kia’s management reviews this interaction and provides better customer ... Read More 
Google - Sep 22, 2026
It honestly saddens me to have to rewrite this review because the purchasing process with fiesta Subaru was amazing they were very respectful and attentive up until I made and completed the purchase of my vehicle and the best aftermarket service policies and dealership has to offer I've now had the vehicle a little over 2 years and in August my battery went dead and the vehicle wouldn't start so I purchased a new battery from AutoZone and installed it and took the vehicle to the dealership so they can see why my battery died supposedly they ran test ... Read More 
Google - Oct 15, 2026
bry and lawrence were are amazing! wonderful experience they got us exactly what we wanted in a timely manner
I would like to express my sincere gratitude to Ralph for the wonderful kindness and professionalism he showed me throughout my car-buying experience.
I truly appreciated that he was never pushy or made me feel pressured to buy a vehicle. He took the time to explain everything, patiently answered all of our questions, and followed through on everything he promised. After the sale, he even called to check in and make sure everything was okay and that I didn’t need anything else.
Ralph assured me that if I ever had any problems or questions, I could reach out to ... Read More 
Google - Oct 10, 2026
I bought a Kia K4 from the Albuquerque Fiesta Kia recently. The entire purchase was professional and relaxed thanks to Ralph Navarro. I highly recommend.
Service Center doesn't honor appointment times, they just throw you in whatever queue they have built up on that day at your scheduled time. Or, they ask you to come back many days after your scheduled appointment. Nothing particularly different about this practice as compared to other dealership service centers, just average. Appointment times only serve to make sure all the cars on a given day don't show up at the same time at 7:30am for service, and this allows them to build a queue slowly throughout the day.
EDIT: Came back and dropped off the vehicle at 7:30... Read More 
Google - Oct 9, 2026
We purchased a used car from Jose Moreno and Max Dancer at Fiesta Hyundai. They were great! Jose took us on the test drive and was relaxed, personable and knowledgeable. Max handled the sale professionally with patience, knowledge and great calm. We appreciated their relaxed manner. We had a specific used car in mind and Hyundai had it. So grateful we had a car to test drive in Santa Fe!
They have bad internal communication. Overcharge for diagnostic they dont need to run (don't let them charge you for something you didn't ask for) and refuse to do factory recalls on their oqn vehicles (which is illegal) and it will be reported. I have a full kia household and I am ashamed. Id rather pay their competitors to fix their own product.
I went into the dealership simply to look at a vehicle and see what they were willing to offer for my 2023 BMW 540. I made it clear from the beginning that I was mainly browsing and wanted to see what my options were before making any decisions.
Unfortunately, the offer they gave me for my BMW was extremely low. I was offered $5,000–$7,000 more by other dealerships, so I obviously walked away from the deal. On top of that, the vehicle they were trying to have me trade into wasn’t even comparable to what I currently drive, so there really wasn’... Read More 
Google - Sep 30, 2026
I should’ve trusted my gut not to take my Murano here for service. I used to take my Infiniti here for service years ago and they tried to scam me out of thousands of dollars for services I didn’t need- I’m glad i got a second opinion and thank god for honest mechanics who informed me I didn’t need half of the crap they were trying to sell me. My husband suggested we take our Murano here and I was hesitant but we thought maybe things had gotten better. Not the case. The first time we ... Read More 
Google - Sep 28, 2026
I contacted Fiesta Kia to discuss a possible community-event collaboration. Unfortunately, my phone conversation with sales manager KC Flores left me feeling dismissed and disrespected. I felt rushed off the phone before I had a fair opportunity to explain my idea, and my inquiry appeared to be treated like a marketing scam.
I understand that the dealership is under no obligation to accept my proposal. My concern is with how the conversation was handled. A polite explanation or referral to the appropriate person would have been appreciated. I hope Fiesta Kia’s management reviews this interaction and provides better customer ... Read More 
Google - Sep 22, 2026
It honestly saddens me to have to rewrite this review because the purchasing process with fiesta Subaru was amazing they were very respectful and attentive up until I made and completed the purchase of my vehicle and the best aftermarket service policies and dealership has to offer I've now had the vehicle a little over 2 years and in August my battery went dead and the vehicle wouldn't start so I purchased a new battery from AutoZone and installed it and took the vehicle to the dealership so they can see why my battery died supposedly they ran test ... Read More 
Google - Oct 15, 2026
bry and lawrence were are amazing! wonderful experience they got us exactly what we wanted in a timely manner
I would like to express my sincere gratitude to Ralph for the wonderful kindness and professionalism he showed me throughout my car-buying experience.
I truly appreciated that he was never pushy or made me feel pressured to buy a vehicle. He took the time to explain everything, patiently answered all of our questions, and followed through on everything he promised. After the sale, he even called to check in and make sure everything was okay and that I didn’t need anything else.
Ralph assured me that if I ever had any problems or questions, I could reach out to ... Read More 
Google - Oct 10, 2026
I bought a Kia K4 from the Albuquerque Fiesta Kia recently. The entire purchase was professional and relaxed thanks to Ralph Navarro. I highly recommend.
Service Center doesn't honor appointment times, they just throw you in whatever queue they have built up on that day at your scheduled time. Or, they ask you to come back many days after your scheduled appointment. Nothing particularly different about this practice as compared to other dealership service centers, just average. Appointment times only serve to make sure all the cars on a given day don't show up at the same time at 7:30am for service, and this allows them to build a queue slowly throughout the day.
EDIT: Came back and dropped off the vehicle at 7:30... Read More 
Google - Oct 9, 2026
We purchased a used car from Jose Moreno and Max Dancer at Fiesta Hyundai. They were great! Jose took us on the test drive and was relaxed, personable and knowledgeable. Max handled the sale professionally with patience, knowledge and great calm. We appreciated their relaxed manner. We had a specific used car in mind and Hyundai had it. So grateful we had a car to test drive in Santa Fe!
They have bad internal communication. Overcharge for diagnostic they dont need to run (don't let them charge you for something you didn't ask for) and refuse to do factory recalls on their oqn vehicles (which is illegal) and it will be reported. I have a full kia household and I am ashamed. Id rather pay their competitors to fix their own product.
I went into the dealership simply to look at a vehicle and see what they were willing to offer for my 2023 BMW 540. I made it clear from the beginning that I was mainly browsing and wanted to see what my options were before making any decisions.
Unfortunately, the offer they gave me for my BMW was extremely low. I was offered $5,000–$7,000 more by other dealerships, so I obviously walked away from the deal. On top of that, the vehicle they were trying to have me trade into wasn’t even comparable to what I currently drive, so there really wasn’... Read More 
Google - Sep 30, 2026
I should’ve trusted my gut not to take my Murano here for service. I used to take my Infiniti here for service years ago and they tried to scam me out of thousands of dollars for services I didn’t need- I’m glad i got a second opinion and thank god for honest mechanics who informed me I didn’t need half of the crap they were trying to sell me. My husband suggested we take our Murano here and I was hesitant but we thought maybe things had gotten better. Not the case. The first time we ... Read More 
Google - Sep 28, 2026
I contacted Fiesta Kia to discuss a possible community-event collaboration. Unfortunately, my phone conversation with sales manager KC Flores left me feeling dismissed and disrespected. I felt rushed off the phone before I had a fair opportunity to explain my idea, and my inquiry appeared to be treated like a marketing scam.
I understand that the dealership is under no obligation to accept my proposal. My concern is with how the conversation was handled. A polite explanation or referral to the appropriate person would have been appreciated. I hope Fiesta Kia’s management reviews this interaction and provides better customer ... Read More 
Google - Sep 22, 2026
It honestly saddens me to have to rewrite this review because the purchasing process with fiesta Subaru was amazing they were very respectful and attentive up until I made and completed the purchase of my vehicle and the best aftermarket service policies and dealership has to offer I've now had the vehicle a little over 2 years and in August my battery went dead and the vehicle wouldn't start so I purchased a new battery from AutoZone and installed it and took the vehicle to the dealership so they can see why my battery died supposedly they ran test ... Read More 
Google - Oct 15, 2026
bry and lawrence were are amazing! wonderful experience they got us exactly what we wanted in a timely manner
I would like to express my sincere gratitude to Ralph for the wonderful kindness and professionalism he showed me throughout my car-buying experience.
I truly appreciated that he was never pushy or made me feel pressured to buy a vehicle. He took the time to explain everything, patiently answered all of our questions, and followed through on everything he promised. After the sale, he even called to check in and make sure everything was okay and that I didn’t need anything else.
Ralph assured me that if I ever had any problems or questions, I could reach out to ... Read More 
Google - Oct 10, 2026
I bought a Kia K4 from the Albuquerque Fiesta Kia recently. The entire purchase was professional and relaxed thanks to Ralph Navarro. I highly recommend.
Service Center doesn't honor appointment times, they just throw you in whatever queue they have built up on that day at your scheduled time. Or, they ask you to come back many days after your scheduled appointment. Nothing particularly different about this practice as compared to other dealership service centers, just average. Appointment times only serve to make sure all the cars on a given day don't show up at the same time at 7:30am for service, and this allows them to build a queue slowly throughout the day.
EDIT: Came back and dropped off the vehicle at 7:30... Read More 
Google - Oct 9, 2026
We purchased a used car from Jose Moreno and Max Dancer at Fiesta Hyundai. They were great! Jose took us on the test drive and was relaxed, personable and knowledgeable. Max handled the sale professionally with patience, knowledge and great calm. We appreciated their relaxed manner. We had a specific used car in mind and Hyundai had it. So grateful we had a car to test drive in Santa Fe!
They have bad internal communication. Overcharge for diagnostic they dont need to run (don't let them charge you for something you didn't ask for) and refuse to do factory recalls on their oqn vehicles (which is illegal) and it will be reported. I have a full kia household and I am ashamed. Id rather pay their competitors to fix their own product.
I went into the dealership simply to look at a vehicle and see what they were willing to offer for my 2023 BMW 540. I made it clear from the beginning that I was mainly browsing and wanted to see what my options were before making any decisions.
Unfortunately, the offer they gave me for my BMW was extremely low. I was offered $5,000–$7,000 more by other dealerships, so I obviously walked away from the deal. On top of that, the vehicle they were trying to have me trade into wasn’t even comparable to what I currently drive, so there really wasn’... Read More 
Google - Sep 30, 2026
I should’ve trusted my gut not to take my Murano here for service. I used to take my Infiniti here for service years ago and they tried to scam me out of thousands of dollars for services I didn’t need- I’m glad i got a second opinion and thank god for honest mechanics who informed me I didn’t need half of the crap they were trying to sell me. My husband suggested we take our Murano here and I was hesitant but we thought maybe things had gotten better. Not the case. The first time we ... Read More 
Google - Sep 28, 2026
I contacted Fiesta Kia to discuss a possible community-event collaboration. Unfortunately, my phone conversation with sales manager KC Flores left me feeling dismissed and disrespected. I felt rushed off the phone before I had a fair opportunity to explain my idea, and my inquiry appeared to be treated like a marketing scam.
I understand that the dealership is under no obligation to accept my proposal. My concern is with how the conversation was handled. A polite explanation or referral to the appropriate person would have been appreciated. I hope Fiesta Kia’s management reviews this interaction and provides better customer ... Read More 
Google - Sep 22, 2026
It honestly saddens me to have to rewrite this review because the purchasing process with fiesta Subaru was amazing they were very respectful and attentive up until I made and completed the purchase of my vehicle and the best aftermarket service policies and dealership has to offer I've now had the vehicle a little over 2 years and in August my battery went dead and the vehicle wouldn't start so I purchased a new battery from AutoZone and installed it and took the vehicle to the dealership so they can see why my battery died supposedly they ran test ... Read More 
Google - Oct 15, 2026
bry and lawrence were are amazing! wonderful experience they got us exactly what we wanted in a timely manner
I would like to express my sincere gratitude to Ralph for the wonderful kindness and professionalism he showed me throughout my car-buying experience.
I truly appreciated that he was never pushy or made me feel pressured to buy a vehicle. He took the time to explain everything, patiently answered all of our questions, and followed through on everything he promised. After the sale, he even called to check in and make sure everything was okay and that I didn’t need anything else.
Ralph assured me that if I ever had any problems or questions, I could reach out to ... Read More 
Google - Oct 10, 2026
I bought a Kia K4 from the Albuquerque Fiesta Kia recently. The entire purchase was professional and relaxed thanks to Ralph Navarro. I highly recommend.
Service Center doesn't honor appointment times, they just throw you in whatever queue they have built up on that day at your scheduled time. Or, they ask you to come back many days after your scheduled appointment. Nothing particularly different about this practice as compared to other dealership service centers, just average. Appointment times only serve to make sure all the cars on a given day don't show up at the same time at 7:30am for service, and this allows them to build a queue slowly throughout the day.
EDIT: Came back and dropped off the vehicle at 7:30... Read More 
Google - Oct 9, 2026
We purchased a used car from Jose Moreno and Max Dancer at Fiesta Hyundai. They were great! Jose took us on the test drive and was relaxed, personable and knowledgeable. Max handled the sale professionally with patience, knowledge and great calm. We appreciated their relaxed manner. We had a specific used car in mind and Hyundai had it. So grateful we had a car to test drive in Santa Fe!
They have bad internal communication. Overcharge for diagnostic they dont need to run (don't let them charge you for something you didn't ask for) and refuse to do factory recalls on their oqn vehicles (which is illegal) and it will be reported. I have a full kia household and I am ashamed. Id rather pay their competitors to fix their own product.
I went into the dealership simply to look at a vehicle and see what they were willing to offer for my 2023 BMW 540. I made it clear from the beginning that I was mainly browsing and wanted to see what my options were before making any decisions.
Unfortunately, the offer they gave me for my BMW was extremely low. I was offered $5,000–$7,000 more by other dealerships, so I obviously walked away from the deal. On top of that, the vehicle they were trying to have me trade into wasn’t even comparable to what I currently drive, so there really wasn’... Read More 
Google - Sep 30, 2026
I should’ve trusted my gut not to take my Murano here for service. I used to take my Infiniti here for service years ago and they tried to scam me out of thousands of dollars for services I didn’t need- I’m glad i got a second opinion and thank god for honest mechanics who informed me I didn’t need half of the crap they were trying to sell me. My husband suggested we take our Murano here and I was hesitant but we thought maybe things had gotten better. Not the case. The first time we ... Read More 
Google - Sep 28, 2026
I contacted Fiesta Kia to discuss a possible community-event collaboration. Unfortunately, my phone conversation with sales manager KC Flores left me feeling dismissed and disrespected. I felt rushed off the phone before I had a fair opportunity to explain my idea, and my inquiry appeared to be treated like a marketing scam.
I understand that the dealership is under no obligation to accept my proposal. My concern is with how the conversation was handled. A polite explanation or referral to the appropriate person would have been appreciated. I hope Fiesta Kia’s management reviews this interaction and provides better customer ... Read More 
Google - Sep 22, 2026
Welcome to Fiesta Auto Group
Thank you for making your way to Fiesta Auto Group! At our dealerships, you’ll find a solid selection of new cars, trucks, and SUVs for sale, as well as a carefully inspected lineup of pre-owned vehicles. We also have well-connected finance centers run by qualified teams of finance experts, who can help you get the right loan or lease in a quick, easy, and transparent manner.
Our commitment to our customers continues well beyond the date of purchase. We also have a professional team of service technicians on hand with the skills and equipment to handle all manner of maintenance and repairs, as well as a full stock of authentic parts.
We look forward to serving you! Contact one of our dealerships and get started today.
Visit any of our 15 dealerships